Thursday, November 19, 2015

M&S ROSIE FOR AUTOGRAPH


We are delighted to announce that the latest brand to be using our shoppable video technology is Marks & Spencer. We have teamed up with them on their newest campaign video starring Rosie Huntington-Whiteley. The short film goes behind the scenes with the model on a shoot for the newest pieces in her collection, ‘Rosie for Autograph’, as well as to a vintage showroom which is where she works with the team to find inspiration. As Rosie goes through and explains how the vision for these additions to the collection came about, and what has influenced the pieces, the viewer can simply click on any items and find out more information in our customised M&S pop up. Additionally of course, they can then purchase the item if they so wish. We’re so pleased with the finished result, and very excited to show you our next project with M&S.